Media Release Licence Renewal Deadline

written byPumlani Fani

 Media Release

 

For Immediate Release

 

30 January 2015

 

MEET THE DEADLINE FOR RENEWAL OF A LIQUOR LICENSE OR FACE CONSEQUENCES – WARNS EASTERN CAPE LIQUOR BOARD

The deadline for the renewal of liquor licenses in the Eastern Cape is drawing closer and Eastern Cape Liquor Board (ECLB) urges liquor traders to adhere to the timeframes. ECLB wishes to commend those liquor traders that have so far taken it upon themselves to ensure that they comply with conditions of their liquor licenses by promptly renewing their liquor licenses.

ECLB also congratulates bold steps taken by Eastern Cape liquor traders in signing a Code of Conduct with Industry Association for Responsible Alcohol Use (ARA) in which they committed to trading responsibly. This commitment will go a long way in strengthening ECLB’s efforts in its fight against inconsiderate liquor trading, which includes recent introduction of Toll-Free Line (080 000 0420) through which people of the Eastern Cape can report cases of irresponsible liquor trading.

In order to heighten compliance, Liquor traders are obligated by law to renew their licenses annually. The renewal period starts on October 1 until December 31 of each year, and those who miss this deadline can still renew their licenses in the months of January and February of the following year. However, those who register in January are charged a 50% late registration fee of the normal registration fee; and those who register in February are charged 100%.

The implication for those liquor traders who fail to renew their licenses on the 28th of February is that their liquor licenses will become invalid and their outlets will be closed down.

It is important to note that those who continue to trade with invalid licenses will be contravening the law, and necessary steps will be taken.

In the previous year (2013/14) out of 8285 active liquor licenses, about 7615 liquor traders renewed their licenses and 670 could not renew their licenses and were subsequently closed down. The failure to renew licenses has a detrimental impact on ECLB’s fight against the mushrooming illegal taverns in the Province as the majority of these liquor traders revert to illegal trading.

To avoid revocation of their liquor licenses, liquor traders must ensure that they renew their licenses so they can remain valid for the next financial year.

 

Ends…

 

For more information contact Mgwebi Msiya @060 5016418 /Mgwebi.msiya@eclb.co.za

Eastern Cape Liquor Board

No 69 Deveraux Avenue

Vincent E

East London

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