Media Invite

For immediate Release

26 July 2018

EASTERN CAPE LIQUOR BOARD IN PARTNERSHIP WITH HEINEKEN TO HOST ALCOHOL ABUSE AWARENESS CAMPAIGN IN KIRKWOOD

In its efforts to reduce alcohol abuse, Eastern Cape Liquor Board in partnership with Heineken will conduct an alcohol abuse awareness campaign targeting the youth through sport in Kirkwood.

Kirkwood is ravaged by excessive abuse of alcohol affecting mostly the young people, who are also hard-hit by high rate of unemployment. The area is also characterised by farming as the main economic activity, and largely most farm workers are associated with high abuse of alcohol. In view of the above conditions, Eastern Cape Liquor Board has identified the area for the facilitation of an awareness campaign through sport.

As a build-up towards the sports tournament, the Board will visit clinics, taverns and farms to educate people about the dangers of alcohol abuse and drinking particularly during pregnancy. The visit will take place on the 27 and 28 July, 2018 as build-up to the main event on the 29^th (Sunday).

You are, therefore, cordially invited to join ECLB in its alcohol abuse awareness campaign, which is scheduled to take place as follows:

Date:                          29 July 2018

Time:                         09h00 – 16h00

Venue:                       Rietberg L.P Sports Ground, Kirkwood.

For further enquiries you can contact ECLB Spokesperson Mr. Mgwebi Msiya on 0605016418

ENDS…